James Edward Mills is a freelance journalist and an independent media producer. In a career that spans more than 20 years he specializes in telling stories about outdoor recreation, environmental conservation, acts of charitable giving and practices of sustainable living. Working in the outdoor industry since 1989 as a guide, outfitter, independent sales representative and now a writer and photographer his experience includes a broad range of expeditions that include mountaineering, rock climbing, backcountry skiing and kayak touring. Based in Madison Wisconsin James has written for several publications that include The Wisconsin State Journal, The Capital Region Business Journal, Madison Magazine, Madison Sports Monthly and Wisconsin Trails. He currently is a contributor to several outdoor focused print and online publications that include National Geographic Adventure, Rock & Ice, Alpinist, SUP Magazine, Paddle Sports Business, Sporting Goods Business, Elevation Outdoors, Women’s Adventure, WEND Magazine and High Country News.
With skills in audio storytelling James’ radio production credits include Wisconsin Public Radio, the Public Radio Exchange, American Public Media’s Marketplace, and the Public Radio International programs To The Best of Our Knowledge and The Tavis Smiley Show. He’s also the producer of a blog and podcast series that focuses on adventure culture called The Joy Trip Project.